Once you've entered your codes, you can begin redeeming them for items. If you've got Disney collectors on your shopping list, you might get away with snagging a gift or two they won't expect since the majority of these items are exclusive to DMR (told you I'd get lazy).
The real reason I'm flagging your attention now, though, is that there are a few different ways you can redeem your points for a charitable donation. Some DVD codes are only worth 75 points, but most are worth 100; Blu-ray Discs are worth 125. For 100 points, you can do one of the following:
- Donate a Disney DVD to Gifts in Kind International. Bonus: Disney will match this donation, so you're actually giving two Disney DVDs! (limit 10 redemptions, for a total of 20 DVDs)
- Donate a child's tote bag to Gifts in Kind International. (limit 5 redemptions)
- Donate a dog food bowl to a dog adoption organization. Way too many adults seem to think a pet is an accessory and not an animal and so those puppy Christmas gifts quickly appear at shelters in January. You may not be able to adopt Fido yourself, but at least you can see that the adoption agency doesn't have to buy a bowl for him. (limit 2 redemptions)
- Donate a toy to Toys for Tots. Surely you know about this program by now. You've already bought the Disney DVD. Cash in the points from it and donate without even leaving your home. (limit 2 redemptions)
- Also, for 175 points, you can donate a tree seedling to a school by way of the Arbor Day Foundation. (limit 3 redemptions)
Sometimes, Disney offers exclusive bonuses to DMR members on a certain title. For instance, if you redeem a Magic Code from Tinker Bell and the Great Fairy Rescue, you get an exclusive charm bracelet with a Tinker Bell charm. Redeem Beauty and the Beast and you get a rose charm; later in the month when The Search for Santa Paws is released, that code will get you a Santa Paws charm for the set. Shipping is $2.85 each, which really isn't bad. You've got until the end of January to redeem and request these.
If you're not into trinkets, there's still a reason to join: coupons. Disney has been very generous to its consumers with coupons in the last couple of years. Take the Toy Story Blu-ray releases from this year, for instance. DMR offered a printable manufacturer's coupon for Toy Story and Toy Story 2 worth $5.00 per title. Since many retailers had already reduced them in price the week they went on sale, we wound up only paying $6.99 apiece for them after discounts and applying the coupons. Each of those included a free movie ticket to see Toy Story 3 in the theaters, so for $13.98 we bought both of the first movies and got to see the third. Disney also offered an $8.00 coupon for Toy Story 3 Blu-ray Combo Pack, good during its first week of release (if you hurry, you can still get one but you have to use it today).
Even if you don't have a Blu-ray player yet, the combo pack includes the movie on DVD as well as a Digital Copy you can add to your PC and transfer to your iPod or other portable device. You'll also unlock a streaming version of it in your Disney account that you can watch without even downloading a thing! Did I mention we got a combined 375 points from the three Blu-ray purchases, plus another 100 for our movie tickets from seeing Toy Story 3? That's $20 in coupon savings, 475 points added to our account and we got to see a movie for free; all for just buying some titles we wanted anyway and checking in on DMR.
Fantasia/Fantasia 2000 Blu-ray Combo Pack (4-disc set including both movies on Blu-ray and on DVD). All you have to do is enter the UPC code from any previous edition of either movie and you'll unlock the coupon to print. Better hurry to use it, though; it releases on 30 November and the coupon expires 4 December. (Notice: I've linked to it on Amazon, but you can't use the coupon online. Go figure.)
Early word has it that Target will price this at $31.99 during that time, meaning the coupon drops your purchase to $21.99. And guess what? Then you'll have 125 more DMR points to use for another donation with 25 leftover. The circle of giving continues.